Atatürk Airport Receives “Highly Commended Award” from Routes, the most prestigious forum of the world aviation industry
TAV Airports Holding received the “Highly Commended Award” with Istanbul Atatürk Airport from the 16th World Route Development Forum (Routes), one of the most prestigious forums of the world aviation industry, closely followed and highly valued by everyone in this industry. For the first time in this forum, two airports from the same country competed for first place in the same geographical category after securing their places in the top four.
The Airport Marketing Awards, designated according to the choices of airline companies, were given for the eleventh time at the “16th World Route Development Forum (Routes)” held in Toulouse, France on May 9-11, 2010. The forum, at which 280 airports are voted on, rewards airports that leave a positive impression on airline companies with regards to their marketing operations, as well as having a positive effect on the development planning of airline companies. Istanbul Atatürk Airport and Izmir Adnan Menderes Airport, both operated by TAV Airports, were in the top four in the Southern Europe regional category. Of the awards designated according to geographical categories, Istanbul Atatürk Airport received the “Highly Commended Award” in the Southern Europe regional category.
With regards to the award, Serkan Kaptan, Business Development and Investments Director of TAV Airports Holding, stated that with Istanbul Atatürk Airport they have surpassed many European airports in this annual forum--where great competition takes place--and pointed out that this success is a sign of TAV’s correct strategy of airport promotion and marketing. Kaptan emphasized that as TAV, they were offering airline companies new and attractive flight destinations with systematic and distinctive marketing operations along with the contributions of the Directorate General Of State Airports Authority and Directorate General Of Civil Aviation.
Remarking that they appeal to airline companies on all continents, from the US to Asia, without any discrimination regarding business operations, Kaptan continued, “Despite the global financial crisis, the number of passengers at Istanbul Atatürk Airport has reached 29.8 million with a 4% increase from 2008 to 2009. There appears to be a 13% increase in the first four months of this year, and we believe this number will continue to increase. While we contribution to the national economy with the commercial marketing of Atatürk Airport, we also implement special operations for the promotion of Istanbul and Turkey. In this way, we undertake responsibility in the promotion of our country. While receiving awards for all our work makes us proud and motivates us, it also strengthens us in achieving greater accomplishments.”
The 16th World Route Development Forum (Routes) brought together approximately 300 airports, 80 airline companies as well as tourism and economy companies from hundreds of countries. During the forum, where more than 30 print and televised media were represented, with more than 15 thousand one-to-one interviews, the attendees had the opportunity to see the newest destinations and discuss the latest trends in aviation while new job opportunities are created in the industry.
With Istanbul Atatürk Airport, TAV Airports has taken its place as the “Magnet for Transit Flights” in the 2010 list of “50 Best Travel Centers” in Monocle, the most prestigious business and life magazine. In research done by Skytrax, an England based research group, Atatürk Airport was chosen as the “Best Airport” in Southern Europe. In addition, TAV Airports was chosen as the “Best Airport Operator” at the Emerging Markets Airport Awards, where the top companies in the aviation industry are chosen, while the Tunisian Monastir Habib Bourguiba International Airport and Georgian Tblisi Airport, both operated by TAV, were designated as the “Best” airports in their region.